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Most Viewed Articles

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Health Lifestyle The Best Spent 5 Euro of My Life

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June 16, 2025 | Health, Lifestyle

My Best – and Newest – Trick for the Perfect Sleep

You know it already. I know it already. We’re all hooked. The phone glows, your thumb scrolls, and suddenly it’s midnight and you’re reading about how octopuses dream (yes, they change color—look it up). Cheap dopamine. Endless entertainment. Brain = mush. And…

August 26, 2024 | cars, Events, St.Moritz

Passione Engadina

“Fasten your seatbelts…wait a minute, where are they?” This is what you might think, if you join Passione Engadina, a rally for Italian cars only, which is held every year in the beautiful nature of the Swiss mountains, in the region around St.Moritz.…

August 14, 2024 | Flims

Adula Flims

Oasis in the heart of Flims “You go to the Adula Flims? Oh, that’s super, super, super!” Said my guest - the CEO of a well known fashion brand -  while he was having dinner at our house, the evening before our…

July 30, 2024 | Punta Ala

Why is Punta Ala so sexy?

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July 28, 2024 | Accesories, Fitness, Running

The Ferrari of running shoes

Our favorite is back! A man and a woman’s points of view about the same subject: in this case, the New Balance Rebel V4. He says: Beatrice, what’s your motivation to buy new running shoes? I’ll tell you what mine is. First…

July 18, 2024 | Travel

Under the Tuscan sun, the real Italian way

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July 11, 2024 | Culture, Environment, Events, Public speaking

Luxury in Transition

Photos: Elena Steness A Hot Topic How should one represent and market luxury in such  a complex moment of the world?  With values changing so deeply, does it make sense to talk about this industry? The Swiss Travel Communicators Association discussed this…

July 5, 2024 | Montreux, Travel

The New Montreux Palace

Thousands of tiny golden leaves and dots are shining in the sun. I notice them even before I see the famous yellow stores above the balconies, when I arrive at the Fairmont le Montreux Palace. Why? Because its iconic facade is all…

July 4, 2024 | Antarctica

The Captain of the Ice – And How To Become One

Would you dare navigating in polar waters? And would you want to be a captain? How do you become one? These are some of the questions I was curious to…

June 24, 2024 | Events

Laureus Sport for Good 2024

What is the Sport for Good Weekend? Imagine the beautiful Swiss mountains. Titlis, Engelberg, and their gorgeous nature in Summer. Now imagine you can spend a weekend there in a beautiful hotel, and share your time with the best Swiss athletes. They…

June 11, 2024 | Art, Events, Lifestyle

The New Art Basel

New CEO (Noah Horowitz), new all digital accreditation, new uniforms, new galleries, a new installation from my favourite contemporary artist (Refik Anadol), Art Basel 2024 has a new version indeed. Today I went to visit, for its pre-opening and press conference. It…

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      beatricelessi

      🚂 Travel writer + runner
      🏃🏻‍♀️ @wmmajors, Sahara, Everest, Antarctica marathon
      🌍70 countries
      🇨🇭🇮🇹
      📍Zurich
      💌 Mail: [email protected]

      How to run in the heatwave ! Yes, it is possible How to run in the heatwave ! 

Yes, it is possible 🥵

Heat training | rsuer running | training in the heat | poor man's altitude
      The official photographer couldn’t find my pictu The official photographer couldn’t find my pictures—am I too short or just too fast? 🤣

Here are some beautiful photos of the Uetliberg run (top of Zurich), which I attended with Dolores @doloresbarettahealthytravel . She beat me, of course.

For sure we were hot—more than 30 °C , and when you run you "produce" about 10 more! Sometimes I really ask myself why I put myself into this 😁🥵 

Ränn de Uetliberg | top of Zurich | uto Kulm | zkb laufcup | hot run
      ✨ Stepping into 1930s Shanghai glamour at Switze ✨ Stepping into 1930s Shanghai glamour at Switzerland’s one and only Michelin-starred Chinese restaurant

Le Tsé Fung at La Réserve Genève. Refined Cantonese artistry on every plate, elegance in every detail. This isn’t just dining—it’s culinary time travel🥢💫 

#LaReserveGeneve #MichelinStarMagic #LeTseFung

La reserve | le tse fung | place to be | to see and to be seen | Geneva best restaurants
      TB to the best sight seeing in Ticino! Parachute TB to the best sight seeing in Ticino! 

Parachute | paracadute | family sightseeing | Locarno
      Which car is this? 🏁 Hint: it has a karaoke fu Which car is this? 🏁

Hint: it has a karaoke function 😀 🎤 

Having fun with my partner in crime @gadgetgubi at @fahrschule_straubhaar
      The longest day of the year, my birthday, and a he The longest day of the year, my birthday, and a heartwarming explosion of sport, sunshine, sweat and soul , with @laureus_switzerland 🏃‍♀️☀️ 

From dawn runs to bionic shoes, lakeside galas, and cycling legends pedaling for charity—Laureus Sport for Good Day 2025 was unforgettable. 

46k CHF raised, countless memories made, and one wildly grateful me 💛 

Thank you @wittwermartin 

#Laureus #SportForGood #GratefulHeart #SunriseToSunset 

Laureus Switzerland | sport for good | sport for everybody | Swiss sport
      59 years old! 🎂 Next year I'm young again 😁 59 years old! 🎂

Next year I'm young again 😁

59 anni | quasi sessanta | compleanno | birthday girl | oggi comando io

Photo and video: @funkyforty
      🔮 "You need to stop running." That’s what th 🔮 "You need to stop running."

That’s what the sports doctor at Zürich’s prestigious clinic told me—serious, authoritative, like he was delivering a prophecy 🧙

Osteoarthritis. Degenerative. Hallux rigidus. Aging. Stop. Running.

I listened, nodded, tried not to look like a rebellious teenager being told to stay off their phone. I believe in science, I respect doctors—but I also believe in getting second (or third) opinions. 

And, well… here I am. No surgery, no magic pills. Just foot exercises, a healthy lifestyle, and maybe a little stubbornness

15 years later : still running🏃🏻‍♀️😁

Foot exercises | train your feet | keep strong | injury prevention | never stop | chi si ferma è perduto 
#RunningJustToProveHimWrong #StubbornOrDetermined #MindOverMatter
      🚴‍♂️ Watches for cyclists! Yup, you read 🚴‍♂️ Watches for cyclists!

Yup, you read that right—not pilots, not seamen, but for people who prefer leg day… every day. 

Meet the Top Time B01 Fausto Coppi, a wild ride of a watch inspired by the legendary “Campionissimo” himself. Think turquoise subdials, a lightning bolt seconds hand, and enough vintage cool to make your Lycra blush. Precision? Yes. Boring? Never.

And hey—it’s always fun to _"borrow"_ @gadgetgubi's bike… especially when it's rocking that perfect celeste shade. It’s like the watch and the wheels were destined to match.

@georgeskern I want to see you wearing this! 🔥

📸: @gadgetgubi 

@thank you @breitling_squad_zurich for the excellent service 🙏

Breitling squad | top time  B01 | watch for cyclists | whatch for women | bold watches | collector 's watch | squad on a mission
      It's hot - stay cool! With the most comfortable p It's hot - stay cool!

With the most comfortable pyjama in the world 
@dagsmejan_sleepwear 

Use code BEATRICE10 for a 10 % discount 

Functional sleepwear | stay cool | dagsmejan | better sleep | sleep tips | beautiful pj | summer nights #dagsmejan
      Un pochino di tempo per mangiare, grazie 🍝 At Un pochino di tempo per mangiare, grazie 🍝

At @tramtrammilano, with @funkyforty
      ✨ Look at this—Milano’s wildest love story i ✨ Look at this—Milano’s wildest love story is happening at @toiletpapermagazineofficial HQ!🧻💥 

Maestro Alessandro Cattelan has turned this place into pure WOW!

If you’re not here, are you even in Milano? 🤩 

#ToiletPaperMag #MilanoMadness #WOWWorth

Toilet paper | Alessandro cattelan | best selling artist | toilet paper magazine | headquarters | trompe l'oeil | Milano | Milan | Milan l'è un gran Milan
      Don't cover your legs ... USE THEM! (Especially Don't cover your legs ... USE THEM! 

(Especially at 60 - even more important 😁🔥)

And enjoy nature ... like we did at @mozart100, for the @utmbworldseries 

UTMB | World Series | Mozart 100 | Salzburg | kapuzinerberg | nockstein | gaisberg | Österreich | st Gilgen | Salzburg | Amadeus
      🏅 Post-race bliss in Hallstatt, the fairytale v 🏅 Post-race bliss in Hallstatt, the fairytale village that looks straight out of a postcard! 🌿🌊

If you want to enjoy its dreamy lakeside views in peace, set your alarm for 6 AM sharp—before the tourist wave crashes in! 😂 Otherwise, you’ll be dodging selfie sticks like an obstacle course.

A charming Austrian gem, Hallstatt is a mix of pastel houses, mountain reflections, and history dating back 7,000 years. No wonder it’s famous worldwide. 

Sporting my @breitling Top Time 

 #Hallstatt #MorningMagic #WorthTheWakeUp

Hallstatt | Austria | overt tourism | authentic Austrian | Österreich
      What a day at @mozart100 ! I hadn't done a top t What a day at @mozart100 ! 

I hadn't done a top ten result for a long time, and somehow yesterday it happened, after 7 hours and 48 minutes on my feet, with 1'900 mt elevation. 

@holly.zimmermann supported me from the start to the end, cheering me and encouraging me and following me with the bike wherever it was possible. 

Our group was super strong, with @doloresbarettahealthytravel  winning her age group, Gustav winning his age group, and @oliver.gerstlauer also arriving 5th. 

Now it's time for my 2 days of digital detox, with the gorgeous mountains in my eyes and in my heart. 

@utmbworldseries 

@breitling 

Mozart | Salzburg | mozart100 | ultra trail | trail running | UTMB | UTMB World Series | mountain run
      The @rosenalp wellness with @slavia_karlen 🌹 T The @rosenalp wellness with @slavia_karlen 🌹

Three days tapering and collecting energy before @mozart100 . Hopefully I put enough fuel in the tank to finish this challenging @utmbworldseries race. 

Austria here we come! 

Rosenalp | adults only | wellness retreat | wellness resort | Germany wellness | physio | medical treatments | basic acid | fit at any age
      The @breitling Top Time in blue—switching shades The @breitling Top Time in blue—switching shades like a changing sky 🌩️🌤️

One minute cool, the next electric. Just like a watch should be.

Photo: @gadgetgubi 

#TopTime #Breitling #SkyStyle

Breitling squad | top time | Watch for cyclists | giro | giro d'italia | classic time | watch for women | changing time | bigger watches for women
      The craziest place to stay in Milano? It's like The craziest place to stay in Milano? 

It's like sleeping at Picasso's home! Welcome to Toilet Paper Magazine and Alessandro Cattelan 's HQ . Many more photos to come (thank you @funkyforty !)

Toilet paper | magazine | Milano | Cattelan | modern art | best selling | crazy art | wow effect
      ✨ *Hide your legs after 50?* ✨ Last week at @ ✨ *Hide your legs after 50?* ✨

Last week at @latienda_uitikon , guests explored an interesting fashion debate while beautiful @luisarossistylist showcased some stunning outfits:

_"No matter how fit you are, at 50 or 60, you should never show your legs."_

Well, I wholeheartedly disagree! My legs look almost 60 because—guess what?—that’s my age. And that’s not a flaw. Aging is not a sin—it’s a privilege.

Style should never be dictated by a number. Dress based on your personality, confidence, and message, not outdated rules.

💛 AGING IS A PRIVILEGE. OWN IT.💛

Fashion freedom | forever fun | be yourself | adventure | style | legs | ma le gambe | miniskirt after 50
      Best days of 2025? The internet free ones. So this Best days of 2025? The internet free ones. So this afternoon I'll go on digital detox again , from Sunday afternoon to Tuesday lunchtime.

Preparing for @mozart100 which will be June 7th, 45 km and a 1,900 mt elevation gain (it means it's steep! )
The mandatory material includes a whistle and a security blanket 😳
@utmbworldseries 

Mozart 100 | trail running | UTMB | Salzburg | Austria | Österreich | Europe trail runs | best European trail runs
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